Privacy Policy

Last updated: September 2026

1. Who we are

This website is operated by Hoarders Distribution Ltd, a company registered in England and Wales (Company No. 15919394), trading as Sunny Isle. We are the data controller for personal information collected through this site.

Registered address: Flat 14, 29–39 Warlock Road, London, England, W9 3LP
VAT number: GB 482 246 680
Contact: sales@hoardersdistribution.co.uk

2. What information we collect

We collect the following personal information when you use our website or place an order:

Name, delivery address, billing address
Email address and phone number
Payment information (processed securely via Shopify Payments — we do not store card details)
Order history and purchase behaviour
IP address and browser/device information
Browsing activity on our site (via cookies — see Section 7)

3. Why we collect it and our legal basis

Purpose	Legal basis
Processing and fulfilling your order	Performance of a contract
Sending order confirmation and updates	Performance of a contract
Responding to customer enquiries	Legitimate interests
Fraud prevention and site security	Legitimate interests
Sending marketing emails (if you opt in)	Consent
Analytics to improve our website	Legitimate interests
Targeted advertising on Google, Meta, and TikTok	Consent (via cookie banner)

4. Who we share your data with

We share data only where necessary:

Shopify Inc. — our e-commerce platform and data processor (servers in the USA; protected under Shopify’s data transfer mechanisms). Shopify’s privacy policy
Payment processors — Shopify Payments / Stripe for secure payment handling
Delivery couriers — your name and address are shared to fulfil delivery
Google — for analytics and advertising (Google Analytics, Google Ads)
Meta (Facebook/Instagram) — for advertising via the Meta Pixel
TikTok — for advertising via the TikTok Pixel
Legal authorities — where required by law

We do not sell your personal data to any third party.

5. Data retention

We retain your order and personal data for up to 7 years in line with UK tax and accounting obligations. Marketing consent records are retained for the duration of the consent relationship. You may request deletion of non-legally-required data at any time (see Section 8).

6. Transfers outside the UK

Some of our service providers (including Shopify, Google, Meta, and TikTok) process data outside the UK. Where this occurs, appropriate safeguards are in place, including UK adequacy decisions and Standard Contractual Clauses approved by the ICO.

7. Cookies

We use cookies and similar tracking technologies on this website. These include:

Essential cookies — required for the site to function (e.g. shopping cart, checkout session)
Analytics cookies — used to understand how visitors use our site (e.g. Shopify analytics, Google Analytics)
Marketing cookies — used to deliver relevant advertising on Google, Meta, and TikTok

You can manage your cookie preferences at any time via our cookie banner. For full details, see our Cookie Policy.

8. Your rights under UK GDPR

You have the right to:

Access the personal data we hold about you
Correct inaccurate or incomplete data
Erase your data (where no legal obligation requires us to retain it)
Restrict or object to processing
Data portability — receive your data in a structured, machine-readable format
Withdraw consent at any time (e.g. unsubscribe from marketing emails)

To exercise any of these rights, contact us at sales@hoardersdistribution.co.uk. We will respond within 30 days.

9. Complaints — UK supervisory authority

If you are unhappy with how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s data protection supervisory authority:

Website: ico.org.uk
Helpline: 0303 123 1113

We would, however, appreciate the opportunity to address your concerns directly before you contact the ICO.

10. Changes to this policy

We may update this policy from time to time. The date at the top of this page indicates when it was last revised. Continued use of the site after changes are posted constitutes acceptance of the updated policy.